At Catalyst, media relations doesn't just mean sending out press releases. It means building and maintaining relationships with all of your target publications and sending them news and story ideas on a regular basis in the format they prefer.
Successful editorial outreach must be diverse, from product announcements and customer case studies to industry roundtables and bylined articles. It must carry a message that will entice editors to follow your company and compel readers to learn more about your services. At Catalyst, we excel at crafting effective media relations campaigns that help you build and maintain a positive public image.